Background Information
Age: 17
Gender: Female
How do you access music mainly e.g.
internet, festivals, gigs, CDs, iTunes? Illegal downloading off
of the internet (YouTube), iTunes, Apps (8tracks)
What kind of film genre do you like?
Arthouse films – Psychological
dramas/thrillers, Action films
Favourite hobby?
Reading, shopping, listening to music,
social networking, fashion
“Please listen to this song”
*Cue “Is he really coming home?”*
Did you like the track?
Yes, it was very catchy and makes you
smile and bop along
What genre of music do you think
that track was?
Motown/pop genre, (sounds dated).
What’s your favourite genre of
music?
Indie, Alternative, Pop, Country
The genre of the track is
Twee-pop. Do you listen to pop/indie genre? If so, which
artists do you follow?
Yes, all the time. Some of the artists
I listen to are: Angus and Julia Stone, Alt J, The Careful Ones, Gem
Club, Ivy and Gold, Kimbra, Le Youth
What would you expect to see in a
generic pop/indie music video?
Random concept, artist and abstract
theme (e.g. montage shots), limited colour
As a ‘pop/indie fan’, what type
of music video would you expect for the genre: performance, concept
or narrative based?
Concept or possibly narrative based
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Age: 17
Gender: Female
How do you access music mainly e.g.
internet, festivals, gigs, CDs, iTunes? YouTube, iTunes, Spotify,
gigs
What kind of film genre do you like?
Arthouse films – Action, Comedy,
Horror
Favourite hobby?
Sport (Karate, running), reading, going
to gigs,
“Please listen to this song”
*Cue “Is he really coming home?”*
Did you like the track?
Yes, very cheery, a happy ending
sort-of song
What genre of music do you think
that track was?
Motown/pop genre, (sounds dated).
What’s your favourite genre of
music?
Punk-rock
The genre of the track is
Twee-pop. Do you listen to pop/indie genre? If so, which
artists do you follow?
Not really, but I occasionally listen
to MGMT, Elektrik People, Bloc Party, Lana Del Ray
What would you expect to see in a
generic pop/indie music video?
Shots of nature, close-ups of the
artist, frolicking in the set, low-key natural look and action,
subtle lighting
As a ‘pop/indie fan’, what type
of music video would you expect for the genre: performance, concept
or narrative based?
Narrative-based
_____________________________________________________________________________
_____________________________________________________________________________
Age: 18
Gender: Female
How do you access music mainly e.g. internet, festivals, gigs, CDs, iTunes? YouTube, Apps (8tracks), iTunes, CDs, Gigs
What kind of film genre do you like?
Comedies, Action, Adventure, Fantasy, Sci-fi, Romance
Favourite hobby?
Watching films, social networking, listening to music
“Please listen to this song” *Cue “Is he really coming home?”*
Did you like the track?
Yes, it was catchy and and I like the beat and the vocals
What genre of music do you think that track was?
Pop/Indie
What’s your favourite genre of music?
Pop-rock, Indie, Acoustic
The genre of the track is Twee-pop. Do you listen to pop/indie genre? If so, which artists do you follow?
I guess, I listen to Codaline, The Naked and the Famous, Smallpools, The Pierces and Lana Del Ray
What would you expect to see in a generic pop/indie music video?
Teenagers (both boys and girls), with a bright colour scheme, some kid with a guitar, montage shots of teenage activity, panning shots
As a ‘pop/indie fan’, what type of music video would you expect for the genre: performance, concept or narrative based?
Narrative-based and performance-based
What kind of film genre do you like?
Romcom and Horror
Favourite hobby?
_____________________________________________________________________________
Age: 18
Gender: Female
How do you access music mainly e.g. internet, festivals, gigs, CDs, iTunes? YouTube and iTunes
What kind of film genre do you like?
Romcom and Horror
Favourite hobby?
Listening to music, social networking and watching films
“Please listen to this song” *Cue “Is he really coming home?”*
Did you like the track?
Yeah, it was positive and upbeat
What genre of music do you think that track was?
Pop?
What’s your favourite genre of music?
Alternative, Rock
The genre of the track is Twee-pop. Do you listen to pop/indie genre? If so, which artists do you follow?
Not really, but I do listen to some Lana Del Rey and the slower, country style Taylor Swift
What would you expect to see in a generic pop/indie music video?
A girl/boy love story, and a lot of performance shots of artists
As a ‘pop/indie fan’, what type of music video would you expect for the genre: performance, concept or narrative based?
Narrative-based, probably
How do you access music mainly e.g. internet, festivals, gigs, CDs, iTunes? YouTube, Apps (8tracks), iTunes, CDs and gigs
Favourite hobby?
The popular opinion of the track was that people liked it, found it upbeat and cheerful, a real mood lightener. One person described the track as “a happy-ending-sort-of-song” which fits in well with the hopeful ending we have planned for our music video. The interviewee’s response suggests our general plotline and ending will be in tune with what our viewers expect.
We next asked what the audience would expect to see in a generic Indie-Pop and a range of ideas came across. The most popular were montage shots of action between couples or young people, and scenes of nature. Colour schemes were also a topic the interviewees commented on, saying they expect a low-key natural look and subtle lighting. A common aspect of the video should be of the artist performing the song throughout.
The majority of interviewee’s also agreed with our assessment that a Indie-Pop music video would most likely by a combination of both performance and narrative base, indicating that our choice for theme will be coherent with what our audience expects and wants.
_____________________________________________________________________________
Age: 18
Gender: Female
How do you access music mainly e.g. internet, festivals, gigs, CDs, iTunes? YouTube, Apps (8tracks), iTunes, CDs and gigs
What kind of film genre do you like?
Comedies, Action, Adventure, Sci-fi, Fantasy and Romance, I'll take anything really
Favourite hobby?
Listening to music, social networking and watching films
“Please listen to this song” *Cue “Is he really coming home?”*
Did you like the track?
Yes, it was catchy and I liked the beat and vocals
What genre of music do you think that track was?
Pop/Indie
What’s your favourite genre of music?
Pop-rock, Indie, Acoustic
The genre of the track is Twee-pop. Do you listen to pop/indie genre? If so, which artists do you follow?
Some: Codaline, The Naked and the Famous, Smallpools and Lana Del Rey
Some: Codaline, The Naked and the Famous, Smallpools and Lana Del Rey
What would you expect to see in a generic pop/indie music video?
Teenagers, a bright colour scheme, some kid with a guitar, montage shots of typical-teenage activity, more panning of the action and scenery
As a ‘pop/indie fan’, what type of music video would you expect for the genre: performance, concept or narrative based?
Narrative and performance, I imagine
_____________________________________________________________________________
Summary
After conducting the questionnaires, and comparing our collective answers, we found a wealth of information useful in researching and planning for our music video.
Although Indie-Pop, the genre of our track, wasn’t a hugely popular genre of music with our interviewees, many of them listened to variations such as pop, or indie-rock and artists like Lana Del Rey, MGMT, and Angus and Julia Stone. This was really helpful when picking artist’s videos to research, prompting my choice for picking “Young and Beautiful” by Lana Del Rey and "You'll Be Mine" by The Pierces. My other choice was Katy Perry’s “Thinking of You” but that was based on its similarity in concept to our initial idea and as a result, being a good source of inspiration.
After conducting the questionnaires, and comparing our collective answers, we found a wealth of information useful in researching and planning for our music video.
Although Indie-Pop, the genre of our track, wasn’t a hugely popular genre of music with our interviewees, many of them listened to variations such as pop, or indie-rock and artists like Lana Del Rey, MGMT, and Angus and Julia Stone. This was really helpful when picking artist’s videos to research, prompting my choice for picking “Young and Beautiful” by Lana Del Rey and "You'll Be Mine" by The Pierces. My other choice was Katy Perry’s “Thinking of You” but that was based on its similarity in concept to our initial idea and as a result, being a good source of inspiration.
The popular opinion of the track was that people liked it, found it upbeat and cheerful, a real mood lightener. One person described the track as “a happy-ending-sort-of-song” which fits in well with the hopeful ending we have planned for our music video. The interviewee’s response suggests our general plotline and ending will be in tune with what our viewers expect.
We next asked what the audience would expect to see in a generic Indie-Pop and a range of ideas came across. The most popular were montage shots of action between couples or young people, and scenes of nature. Colour schemes were also a topic the interviewees commented on, saying they expect a low-key natural look and subtle lighting. A common aspect of the video should be of the artist performing the song throughout.
The majority of interviewee’s also agreed with our assessment that a Indie-Pop music video would most likely by a combination of both performance and narrative base, indicating that our choice for theme will be coherent with what our audience expects and wants.
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