Delegating

Website
Today, we worked at the roles each of us would perform at this stage in pre-production. Kirsty, having a background in ICT A Level, offered to make the website for our artist.

Kirsty first began by registering herself on wix.com - the current address for our website being kirstyanneheiss.wix.com. Although the layout on wix.com is fairly generic, aspects of our website were inspired by Katy Perry's official website, such as the centre position of the information and nature-themed background picture.

Constructing the website began by looking at background's of water on glass, as we wanted the website to directly relate to the artist's work: the album "Water On Glass". This would create an automatic relationship between the website, the artist and her debut album, and encourage the visitor to the website to listen and buy the album advertised. Kirsty google imaged pictures of 'water on glass' to use as background and she initially found a black-and-white, moving-image picture of rain falling against a window. Although the background was sophisticated and engaging, we thought it was very busy and distracted visitors from the information on display as well as give them a headache if on the page for too long.

 

With this in mind, we chose to adjust the picture, still with the 'water on glass' them but a still rather than moving. We found a dark, edgy picture of similar nature to the previous, as Sir aptly put it "Dark colouring is sophisticated" and installed that instead.

The font of the title initially was a swirly, girly affair which although was fun, didn't quite work in terms of the sophisticated image we wanted to portray about Cara as an artist. Kirsty decided to change it to a straight, classy font which gave a more mature, established-artist-feel to her, particularly paired with the background image.

The gallery has also been started. Casually sifting through Phoebe T's Facebook pictures, Kirsty picked out a range of shots of Phoebe, some with her friends we renamed as 'fans' on the website, some with Jason we renamed as 'actor-artist hanging out' and some at festivals or music events which added to this image of her being an established artist with a love of music. These were all imported into the gallery and set on a rotating frame both on the gallery page and strip on the homepage.

This is the website so far

Digipack

I, having worked in the team creating the Year 11 yearbook, was keen to create the Digipack for our album: "Water on Glass". I have experience designing promotional material and representing people and companies, and was interested in further contributing to my team's final product by taking the wheel regarding the making of the digipack.

Social Networking

Phoebe T began creating the social networking aspect of Cara's career. She started by creating a hotmail.co.uk account for Cara which would allow her to sign our artist up to both a Twitter account and Facebook page.

This would allow fans to follow and keep up-to-date with news about Cara's tour dates as well as her life and day-to-day activities. A link to both the Twitter account and Facebook page would be posted on her website so that the fans visiting the website would have easy access to both forms of social network and join each without having too much trouble doing so.